Paid social and Microsoft Ads that bring in real leads.
We run Meta, Instagram, LinkedIn and Microsoft Ads campaigns that reach the right people, test creative constantly and optimize for booked calls and sales, not likes.
- In-house team since 2011
- Canada · USA · UAE · Europe
- Clear monthly reporting
How we launch and scale campaigns
Research
We study your customers, offers, competitors’ ads and past campaign data.
What to expect, and when
Honest timelines. Every business and market is different, and we’ll tell you upfront what’s realistic for yours.
Setup & creative
Tracking, audiences and first ad sets are built and approved.
Learning & testing
Campaigns exit the learning phase and tests reveal the best audiences and ads.
Optimize & scale
Cost per lead drops as budget moves to winners and creative stays fresh.
One team for search, site and growth
Paid social questions, answered
Still have a question? A strategist will answer it on a free, no-pressure call.
Ask a strategistWhich platforms should I advertise on?+
It depends on your customers. Meta and Instagram work well for most consumer businesses, LinkedIn is strong for B2B, and Microsoft Ads is a cost-effective addition to Google Ads. We recommend a mix based on your goals and budget.
How much should I spend on paid social?+
We’ll recommend a starting budget after reviewing your market and goals. Many local businesses start with a modest monthly budget per platform and scale once cost per lead is proven.
Do you create the ads?+
Yes. Our team writes copy and designs static, carousel and short video ads. We can also work with your existing photos and videos.
What is the Conversions API?+
It’s a server-side connection that sends conversion data directly to Meta. It improves tracking accuracy now that browsers block many pixels, which helps campaigns optimize better.
Is Microsoft Ads worth it?+
For many businesses, yes. It reaches users of Bing, Copilot, Yahoo and partner sites, often at a lower cost per click than Google, and campaigns can be imported and adapted quickly.