What’s the Difference Between SEO and SEM?
Now that you’ve set up your website, the next step is to drive your target audience to using it to purchase your products or services. But how can you achieve this? To begin with, it is important to consider how your customers will find your services or products based on their own merit and without […]
What Is SEO, Search Engine Optimization?
what is seo? As a business owner, you’ve probably heard of SEO, but what is it exactly? SEO stands for “search engine optimization” and is a process of improving the visibility and ranking of your website in search engine results pages (SERPs). By optimizing your site for search engines, you can increase your chances of […]